Evaluation Q2 - How effective is the combination of your main product and ancillary texts?

I think that our music video and print work are extremely effective. I feel that our video is one that most people can relate to in terms of the theme 'Liar's' as I have written about previously in my blog. Our music video makes you want to know what they have lied about, especially by someone you love, who is the only one emphasized in our music video apart from the lead actress. We wanted the video to show the lead actress's emotion and vulnerability.

The Video and print work worked well as (Becky) thould be more likely to buy the album if the same image was used because they will recognise the image as sort of the iconic band CD/album image, much like The Clash and Yellowcard and paramore etc.  The advert is one of the most important parts of distribution as when people see the magazine ad actress was the man motif of the video and therefore it was vital she was shown on the cover and magazine ad. this made Smile lookalive's  album recognisable, which would mean fans of the band wer they might go to watch the music video and subsequently buy the CD. I feel our music main product and ancillary texts will stand out because the images used are kind of dark and burnt orange, not typical colours of a CD cover or Magazine advert as most album covers just state the name of the band. Our CD cover in relation to the rule of thirds is situated to the right not making the actress the centre of attention on the cover, which means to intentionally make the eye look over at all of the CD cover because our eyes are normally immediately drawn to the centre it also makes our CD cover look more individual and stand out much like this one

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We felt it was important to have cohesion between our main product and ancillary texts, because the girl was our main focus in the music video we felt it necessary for our magazine ad and other media texts to coincide.