We conducted an interview with the band after selecting the song to see what they wanted in their music for example, things they'd like us to include in our video. We also considered the bands 'Smile look Alive' compared themselves to and they types of bands they consider to be like
Who are your main influences? And who would you compare yourselves to?
We have alot of influences but the ones that seem to be prominent in the music we seem to be producing is bands such as, A Day To Remember, Four Year Strong, You Me At Six, All Time Low, Blink 182, New Found Glory, Taking Back Sunday and Brand New.
Id compare us to You Me At Six, Taking Back Sunday, A Day to remember sort of cross over
We also asked the band what type of music video they would prefer, Concept, Narrative or performance based.
Performance based, (e.g. A Day to Remember All I want)
We knew that it was vital for the bands ideas to be taken into consideration as they were letting us use their song, they also know what idea's they had for the music video when they wrote the song this subsequently forms an important part of our research.
We also conducted a questionaire to determine what sorts of things our Target audience likes and what they expect from a typical 'pop/punk' genre's music video.
after conducting our questionairre we had a better idea of what our target group expected/required in order for our video to be as accurate as possible.
DURING
during the process of constructing the music video we came across some challenges which changed our views of what we wanted to achieve in our media texts. we discovered that it would of been really difficult to get all of the band members together in order to film a performance for our video, so we challenged the typical convention of the band featuring in the video, as in our video the band did not feature, nor did they feature on the cover which is another typical pop/punk genre convention.
We did not request any audience feedback during the process of making the music video as we felt we might have got too confused, so we decided to stick by the information we had already gained from initial research as we felt this would enable us to try and stick by the typical conventions of our genre with just a few challenges or amendments .
AFTER
We asked a lot of people to watch our music video and view our print work (Poster, CD cover and insert) We asked a variety of people at different times, one way we acquired information was by setting up a Facebook event which was open to the public so anyone could comment on our music video.We felt that people our own age would be familiar with the genre of music and give us honest answers as it is our generation more so than others that watch music videos on YouTube. After obtaining our research we read through the feedback which contained positives and constructive critisims, we didn't expect anyone to find our music video perfect and we were welcoming of any critisims that arose during the audience feedback process. Now we know what aspects of our music video were truly appreciated which was a confidence boost for Adeline and myself, as we were worried about it.
We now what we could of improved on and which parts really stood out to the audience, one part that was brought up was the plot was slightly confusing, which to a certain extent I can agree with although the aim of our music video was to get people to think, and piece the different pieces of information together and take away there own thoughts from it. We wanted people to be a sort of negotiating spectator, to take in there personal views but integrate them with the music video letting them make there own decisions about how to feel and we wanted people to align with the main character,\and feel her emotions, and think how they would feel if they were in that situation. People seemed to like the running scenes because they are in time to the music. We felt that the audience research corresponded with everything we intended it to. We wanted everything to look more natural rather than over -edited which was appreciated by the audience feedback as it was brought up that ' Things aren't overly edited so that they look tacky ' . We have to thank the actors and actresses as their acting was positively commented about from lots of different members of our audience. They enabled us to make our ideas become a sort of reality and they contributed massively in making our video all the good things people said it was. Our audience suggested a range of things we could improve on and they aren't necessarily negative comments, a few people wished we would of made the story and plot clearer, and also others thought that the tea party scene could of been used more throughout the video, which I agree with because it did make the tea party scene seem a little bit random considering that was the initial idea we started out with. One of my main concerns was the comments about a shaky scene, this was due to a handheld camera shot and couldn't be done using a tripod so unfortunately its just an unfortunate circumstance, however, I don't think it impaired the quality of our music video.
Our audience feedback was always really important to us because without it, we wouldn't know what age groups would be considered and what aspects the audience liked and disliked before the marketing and distribution process, so at least we could of made changes if we needed too.
The comments about the Poster were generally positive as everyone was commenting on how professional looking it is, this is a really good response as it was quite simply just an image took whilst filming the attic scene it had minor editing and it just had the required information on it. One problem we became aware of which we found unavoidable was the information of the record label on the back was blurred we went to the print shop twice after editing them, we managed to make it a little clearer but it was still moderately blurry which again was brought up in the audience feedback.
Here are some of the responses we received via Facebook.
- Concept based (e.g. young guns stitches -although it has parts which are performance based),
- Narrative (i.e. a story e.g. you me at six rescue me)
- Or a mixture of 2 or all 3.
We knew that it was vital for the bands ideas to be taken into consideration as they were letting us use their song, they also know what idea's they had for the music video when they wrote the song this subsequently forms an important part of our research.
We also conducted a questionaire to determine what sorts of things our Target audience likes and what they expect from a typical 'pop/punk' genre's music video.
DURING
during the process of constructing the music video we came across some challenges which changed our views of what we wanted to achieve in our media texts. we discovered that it would of been really difficult to get all of the band members together in order to film a performance for our video, so we challenged the typical convention of the band featuring in the video, as in our video the band did not feature, nor did they feature on the cover which is another typical pop/punk genre convention.
We did not request any audience feedback during the process of making the music video as we felt we might have got too confused, so we decided to stick by the information we had already gained from initial research as we felt this would enable us to try and stick by the typical conventions of our genre with just a few challenges or amendments .
AFTER
We asked a lot of people to watch our music video and view our print work (Poster, CD cover and insert) We asked a variety of people at different times, one way we acquired information was by setting up a Facebook event which was open to the public so anyone could comment on our music video.We felt that people our own age would be familiar with the genre of music and give us honest answers as it is our generation more so than others that watch music videos on YouTube. After obtaining our research we read through the feedback which contained positives and constructive critisims, we didn't expect anyone to find our music video perfect and we were welcoming of any critisims that arose during the audience feedback process. Now we know what aspects of our music video were truly appreciated which was a confidence boost for Adeline and myself, as we were worried about it.
We now what we could of improved on and which parts really stood out to the audience, one part that was brought up was the plot was slightly confusing, which to a certain extent I can agree with although the aim of our music video was to get people to think, and piece the different pieces of information together and take away there own thoughts from it. We wanted people to be a sort of negotiating spectator, to take in there personal views but integrate them with the music video letting them make there own decisions about how to feel and we wanted people to align with the main character,\and feel her emotions, and think how they would feel if they were in that situation. People seemed to like the running scenes because they are in time to the music. We felt that the audience research corresponded with everything we intended it to. We wanted everything to look more natural rather than over -edited which was appreciated by the audience feedback as it was brought up that ' Things aren't overly edited so that they look tacky ' . We have to thank the actors and actresses as their acting was positively commented about from lots of different members of our audience. They enabled us to make our ideas become a sort of reality and they contributed massively in making our video all the good things people said it was. Our audience suggested a range of things we could improve on and they aren't necessarily negative comments, a few people wished we would of made the story and plot clearer, and also others thought that the tea party scene could of been used more throughout the video, which I agree with because it did make the tea party scene seem a little bit random considering that was the initial idea we started out with. One of my main concerns was the comments about a shaky scene, this was due to a handheld camera shot and couldn't be done using a tripod so unfortunately its just an unfortunate circumstance, however, I don't think it impaired the quality of our music video.
Our audience feedback was always really important to us because without it, we wouldn't know what age groups would be considered and what aspects the audience liked and disliked before the marketing and distribution process, so at least we could of made changes if we needed too.
The comments about the Poster were generally positive as everyone was commenting on how professional looking it is, this is a really good response as it was quite simply just an image took whilst filming the attic scene it had minor editing and it just had the required information on it. One problem we became aware of which we found unavoidable was the information of the record label on the back was blurred we went to the print shop twice after editing them, we managed to make it a little clearer but it was still moderately blurry which again was brought up in the audience feedback.
Here are some of the responses we received via Facebook.
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